The Indianpost

Land Rover to launch Jaguar R’s sub brand

Land Rover is all geared up to introduce its new performance sub brand in the line of Jaguar R models. The Global Brand Director of Land Rover, John Edwards said the new lineup is on the cards and the company is also mulling about the new performance sub brand which will follow the same marketing strategy as its Jaguar R models did.

At present, the current lineup boasts of highly charged models which stand in sync with the market forces and the prevalent trend. Considered to be a high performance vehicle, the newly launched Evoque not only offers high power, but also it is one of the lightest vehicles that have come from the stables of Rover.

With a view on emerging markets like India and China, Edwards said there was the necessity for more soul-searching as there existed the need of a more luxurious version of Evoque.

Priced at Rs 45 lakh, Range Rover Evoque was recently launched in India and is available in both petrol and diesel variants. The Petrol variant is powered by a 2.0 liter four cylinder turbocharged engine offering 240 hp and 340 Nm torque while diesel variant is powered by a 2.2L .

As far as the vehicle’s most distinguishing feature is concerned, with 5 door it can speed form 0 to 100 kmph in just 7 seconds.

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